Achieving Operational Excellence in Wealth Management with Matt Sonnen

Episode 008: In this week’s episode of Milemarker’s Connected Podcast, Jud Mackrill and I talk with Matt Sonnen, COO at Coldstream Wealth Management. The three of us talk through challenges and opportunities in the financial services industry, including the impact of consolidation and the need for better technology integration.

Matt highlights the shift towards a goals-based approach in financial planning and the importance of focusing on organic growth by identifying a niche and providing value beyond investment management.

Here are a few key takeaways from this week’s ep:

Building connections with others is best achieved through humor, simplicity, and genuine human interaction.

The role of a COO is multifaceted, involving managing technology, human resources, and day-to-day administration.

The challenge of data integration persists in the industry, and the key to solving it lies in finding tools that truly integrate and streamline workflows.

The industry is shifting towards a goals-based approach in financial planning, focusing on helping clients achieve their specific goals and providing personalized service.

Organic growth can be achieved by identifying a niche and providing value beyond investment management, such as specialized expertise and services tailored to specific client needs.

The episode is available now on your favorite podcast platform:


Apple Podcasts


Google Podcasts

While there, please don’t forget to Download, Like, and Subscribe.

If you’d like to schedule a time to talk with me about anything we cover on our podcast or Milemarker, click here to grab 15 minutes.

Kyle Van Pelt