Milemarker, a fintech company specializing in wealth management technology, has unveiled a comprehensive suite of data solutions designed to empower financial advisors with AI-ready capabilities. The new offering includes a technology audit, data strategy service, and the proprietary Milemarker Data Model, aimed at helping advisors optimize their data ecosystems and harness the power of artificial intelligence (AI) in their operations.

The introduction of these tools comes at a crucial time for the wealth management industry. According to a recent Accenture study, 83% of financial advisors believe AI will significantly impact client-advisor relationships, while 80% view AI as essential for automating time-consuming tasks. Moreover, 90% of advisors anticipate that AI can help grow their business by more than 20%. However, many firms lack the necessary data infrastructure to fully leverage AI’s potential.

Milemarker’s solution addresses this gap by partnering with leading cloud providers such as Snowflake, Amazon Web Services, Microsoft Azure, and Google Cloud to deliver robust data management capabilities. The company’s approach focuses on integrating and centralizing data from various sources, including Portfolio Accounting Systems, Financial Planning Systems, CRM systems, and Custodians, ensuring that firms have clean, actionable data to fuel their AI initiatives effectively.

At the core of Milemarker’s offering is the Milemarker Data Model, a proprietary framework specifically designed for wealth management firms. This model allows financial institutions to connect all their data sources with advisors, clients, and team members in a unified system. Unlike generic data solutions, the Milemarker Data Model is tailored to each firm’s unique data rules, ensuring scalability and relevance over time.

Kyle Van Pelt, CEO of Milemarker, emphasized the strategic importance of their offering: ‘We’re not just offering tools; we’re creating clarity and strategy. Many firms are stuck in a cycle of fragmented data and disconnected systems, which limits their ability to make meaningful use of AI. With Milemarker, advisors can streamline their data ecosystem and take decisive steps toward becoming truly data-driven.’

The company’s holistic approach to data strategy includes comprehensive technology audits to assess firms’ existing tech stacks, a data strategy roadmap to align technology with business goals, and data warehousing solutions to integrate disparate data sources. This comprehensive suite of services aims to position financial advisors for long-term success in an increasingly AI-driven industry.

Milemarker’s platform, Firm Intelligence, integrates with major wealth-tech platforms, offering advisors a single source of truth for their data, automated workflows to improve efficiency, and AI-ready data to unlock deeper client insights and growth opportunities. By leveraging these tools, firms can identify profitable clients, optimize client acquisition strategies, understand advisor and team capacity for better resource allocation, and benchmark internal teams to drive performance.

Jud Mackrill, Co-founder and Partner at Milemarker, highlighted the practical benefits of their solution: ‘To access the benefits of AI, advisors don’t need a magic bullet. They simply need clean, actionable data. With the Milemarker Data Model, firms gain a clear framework to organize their data in a way that reflects their unique business structure while unlocking insights to grow their firms.’

As the wealth management industry continues to evolve, Milemarker’s innovative approach to data management and AI readiness positions it as a key player in driving technological advancement in the sector. By offering comprehensive data ownership, cloud compliance, and ongoing support, Milemarker aims to help financial advisors not only integrate their systems but also amplify their value in an increasingly competitive market.

For financial advisors and wealth management firms looking to leverage AI and data-driven insights, Milemarker’s new suite of tools represents a significant opportunity to enhance their technological capabilities and drive business growth. As the industry moves towards greater AI adoption, solutions like Milemarker’s may become increasingly crucial for firms aiming to stay competitive and deliver enhanced value to their clients.

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