Why Failure is the Best Teacher in Business

Failure Isn’t the Enemy—It’s the Edge

While many advisors fear failure in business, Lori Van Dusen sees it as a powerful tool. It’s not just about resilience—it’s about turning setbacks into strategy, especially in the realm of business failure.

Every Mistake Is a Lesson in Disguise

Advisors who reflect on their failures in business often uncover the most valuable insights. Whether it’s a missed opportunity or a flawed process, learning from business failures leads to better decision-making down the road.

Agility Beats Perfection

Business doesn’t reward those who never stumble—it rewards those who bounce back fast after a failure in business. Advisors who adapt quickly and course-correct build more durable, responsive firms.

Smart Risks Lead to Big Rewards

Growth doesn’t happen by playing it safe. Taking well-considered risks—and being okay with failing in business along the way—is what separates stagnant firms from standout performers.

Bottom Line:

The advisors who rise to the top aren’t the ones who never fail. They’re the ones who treat failure in business as feedback, use it to grow, and keep moving forward.

These insights are inspired by the Next Mile podcast featuring Lori Van Dusen, Founder and CEO of LVW Advisors. Listen to the full episode here and explore more articles in this series.